November, winter arrives, the cold sets in… and your skin becomes drier
Can you think of a better way to comfort dry and very dry skin than with the new ULTRA MOISTURIZING Comforting Body Balm, which provides intensive nourishment for 48 hours! Presented by our trainers and sales representatives in pharmacies and parapharmacies, this melt-in-the-mouth favourite for sensitive skin was very well received.
Thanks to the excellent promotion work carried out by our field teams, this new anti-dryness skin care product has taken centre stage in our sales outlets.
Our Comforting Balm is also creating a buzz on the digital front with campaigns on Instagram, Facebook, TikTok and affiliate websites (Closer, Femme Actuelle, etc.), with over 10 million impressions and almost 26,000 clicks across the 3 media.
Our new gem was also shared by our two influencer ambassadors: Elodie Gossuin and Chloë Gervais.
Find Elodie Gossuin’s content on Instagram @topicrem_france.
Stay tuned for @chloe_gervais content at the end of November.
A guaranteed success!
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